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A new membership year is approaching for Girl Scouts of Wisconsin Southeast (GSWISE), when we ask both new and returning girls and volunteers to sign up for another year of adventure with the best girl leadership program in the world! 

We are excited to be out and about in our communities welcoming new girls who want and need all that Girl Scouts offers: fresh, relevant, and modern programming delivered in an all-girl, girl-led environment. I'm so grateful for all you do to make that possible!

As you may have heard, the Boy Scouts has decided to allow girls to join, is actively recruiting girls to its co-ed scouting program and has changed the name of its signature program to “Scouts BSA”. In light of this, we want to reiterate that we proudly own the “Girl” in Girl Scouts.  Since our inception, Girl Scouts has been about putting girls front and center, ensuring that everything we do is with their best interests in mind and equips them to be fearless leaders and change-makers. For 106 years Girl Scouts has prepared girls with essential leadership skills and provided them with a supportive network of girls and women who can face any challenge, from the wilderness to the boardroom, with confidence, compassion, and success. Our focus has always been and always will be girls.

We stand firmly in our conviction that girls need girl-only opportunities designed by and for them, and I'm writing today to ask for your active support as we counter confusion and misinformation.


More than half of non-scouting families think that the two organizations are the same, which means it will be very easy to confuse schools and families into thinking that "co-ed scouting" is the same experience for girls as Girl Scouts. There are examples from across the country of Boy Scouts contacting schools and funders and saying that because Boy Scouts now accepts girls, they don't need to work with Girl Scouts. This is happening locally as well.


  • Girl Scouts and Boy Scouts are - and always have been - two separate organizations.
  • Girl Scouts will not merge with Boy Scouts.
  • GSWISE is strong and #2 nationally in girl market share. I invite you to view our 2017 Annual Report to learn more.

We will not stand by and tolerate misinformation or other efforts that threaten our ability to deliver our mission.


Share your love for Girl Scouts: Be a Supporter on Facebook, Twitter, and LinkedIn

  • Join us as a G.I.R.L. Champion: If you want to share your Girl Scout stories, email to learn more about how to become a G.I.R.L. Champion.
  • Join the newly-launched Girl Scout Network on LinkedIn: Follow this link to connect to our community.

Your help is vital to ensure that our communities and prospective members know that only the Girl Scout program is based on decades of research and more than 106 years of experience in putting girls at the center. 

Girls are not an add-on or an inconvenience. Girls deserve the best possible opportunities, and Girl Scouts provides them. There is simply no substitute for Girl Scouts.

I hope you'll take action to make the case for Girl Scouts so that families have all the facts they need to make the best choice for their daughters. Together we keep Girl Scouts strong and thriving for all girls!

Thank you for being a part of a movement that is For Girls. By Girls. All Girls.

Yours in Girl Scouting,

Christy L. Brown, J.D.
Chief Executive Officer
Girl Scouts of Wisconsin Southeast